That “30 minutes or it’s free” guarantee didn’t last - lawsuits stemming from car accidents allegedly caused by employees driving recklessly put an end to that. And they paint the Domino’s emblem on silos for intercontinental ballistic missiles, underscoring an ability to deliver nuclear hellfire as easily and speedily as a stoner brings you a large pie, extra cheese. They get annoyed when the squares are slightly misaligned on the box. They see the sigil repeated in other, unlikely places. It’s as if pizza-eaters have developed an affection for the pictograph itself, apart from the product. We all know what it means: the best kind of shitty pizza.īut if you want to know what the logo would look like with thousands of dots, the superfans, franchisees and employees at r/dominos have got you covered. And so, over the course of the brand’s history, the domino has come to speak for itself, with other elements (and even the word “ pizza”) falling off the logo. Co-founder Tom Monaghan thought he could add another dot for each new pizzeria he opened, but by the late 1970s, there were more than 200, and today there are nearly 14,000. ![]() As they did back in the 1960s, when the chain first started out in Washtenaw County in Michigan, the domino’s three dots represent the store’s three original locations. Absolutely nothing to do with pizza, but somehow that only makes it more magnetic. No, if you want pizza that comes with a decent logo, there’s just one option: Domino’s.Ĭheck out our new logo at our World Headquarters. California Pizza Kitchen? I’m sorry, but nothing about a palm tree says “we serve up a superior pepperoni slice.” The Little Caesars mascot is okay… wait, no, he’s terrifying. The Papa John’s design barely exists - it’s just the name of a racist guy who doesn’t work there anymore. Pizza Hut has a dumb-looking roof as its trademark image.
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